comms strategy

The 'red thread' :

ownable thinking, audience listening, story flow and story pillars, message craft, finding brand purpose and place for the real world agenda, aligning all channels 

Storytelling

Idea first, channel second creative thinking and development, commercially focused with clear calls to action. From editorial cut through to full on brand theatre 

the crunch hour

The one hour a week business confidant/ mentor/ sounding board model. Your agenda, fixed investment. Live trouble shooting, 'what if?' sessions, or step by step marketing builds. The virtual comms director equivalent 

crisis & issues

'Exposure Point' identification and readiness planning for your business, message craft, tone of voice and spokesperson development, process and protocol review, stakeholder work and live handling

PROJECT LEAD

Agency partnering for pitches, campaign direction, status quo challenge. Business partnering for review, creative refresh, challenge, or virtual/part time leadership

MENTORING

& TRAINING

Creativity. Crisis and issues handling. Media training. Trends and trigger points.

Virtual or live workshops, and/or working alongside teams  for the longer term guidance

NED

SUPPORT

Combining a business leadership track record with communications and marketing creativity and rigour to add

c- suite value and challenge fit for the world looking in on you. Reputation has never been more important for any business, and 360 degree awareness is vital.

THINK TANK

The value of collaboration, and of extended connections and brains to pull together round the table. This is about tackling the elephant in the room moments for game changing needs