<?xml version="1.0" encoding="UTF-8"?><rss xmlns:dc="http://purl.org/dc/elements/1.1/" xmlns:content="http://purl.org/rss/1.0/modules/content/" xmlns:atom="http://www.w3.org/2005/Atom" version="2.0"><channel><title><![CDATA[Turning The Page]]></title><description><![CDATA[Independent communications consultancy for agencies and businesses ]]></description><link>https://www.turningthepage.co.uk/blog</link><generator>RSS for Node</generator><lastBuildDate>Sun, 07 Jun 2026 07:07:58 GMT</lastBuildDate><atom:link href="https://www.turningthepage.co.uk/blog-feed.xml" rel="self" type="application/rss+xml"/><item><title><![CDATA['The Escape Room'  -  a storytelling and message workshop]]></title><description><![CDATA[If you don’t ask the right questions, which is the most valuable part of any discovery journey, you won’t unlock the answers that can...]]></description><link>https://www.turningthepage.co.uk/post/the-escape-room-a-storytelling-workshop</link><guid isPermaLink="false">66c348db9ebaf9dbdd1813a5</guid><pubDate>Mon, 19 Aug 2024 13:46:23 GMT</pubDate><enclosure url="https://static.wixstatic.com/media/a5b0d1_da754cefe007429cb8cd7b1a130dc762~mv2.png/v1/fit/w_1000,h_1000,al_c,q_80/file.png" length="0" type="image/png"/><dc:creator>Richard</dc:creator></item><item><title><![CDATA[Pitch Club Rules -  agency and brands]]></title><description><![CDATA[If you are here, you know why. You are not getting your pitch processs right as a brand. Or are missing convictions as an agency. A...]]></description><link>https://www.turningthepage.co.uk/post/pitch-club-rules</link><guid isPermaLink="false">668d6290c10cb67908053358</guid><pubDate>Tue, 09 Jul 2024 16:21:32 GMT</pubDate><enclosure url="https://static.wixstatic.com/media/a5b0d1_dde9e7bbeb6044e7bd13231349867c03~mv2.png/v1/fit/w_1000,h_1000,al_c,q_80/file.png" length="0" type="image/png"/><dc:creator>Richard</dc:creator></item><item><title><![CDATA[Hit the Pause Button? For better brand planning...]]></title><description><![CDATA[A thought piece written on the importance of the pause button as a strategy tool for planning. Created after marketing heavyweight Gareth...]]></description><link>https://www.turningthepage.co.uk/post/hit-the-pause-button</link><guid isPermaLink="false">6682d980a87dc87dcecfbf89</guid><pubDate>Mon, 01 Jul 2024 16:36:04 GMT</pubDate><enclosure url="https://static.wixstatic.com/media/a5b0d1_94749a1b273e431cbd31b83c74fabdfa~mv2.jpeg/v1/fit/w_1000,h_1000,al_c,q_80/file.png" length="0" type="image/png"/><dc:creator>Richard</dc:creator></item><item><title><![CDATA[Building Brand Standout at The International Food and Drink Event]]></title><description><![CDATA[The Four Killer Components to Making Your Brand A Success Good to be part of a sparky panel debate at IFE, the annual International Food...]]></description><link>https://www.turningthepage.co.uk/post/the-four-killer-components-to-making-your-brand-a-success</link><guid isPermaLink="false">660036bc71f5c0a4814a15ce</guid><pubDate>Sun, 24 Mar 2024 14:26:07 GMT</pubDate><enclosure url="https://static.wixstatic.com/media/a5b0d1_8e0eba7364b9400585fdf4d1d0c74562~mv2.jpeg/v1/fit/w_800,h_418,al_c,q_80/file.png" length="0" type="image/png"/><dc:creator>Richard</dc:creator></item><item><title><![CDATA[Six PR strategies that just need cracking in 2024]]></title><description><![CDATA[For brands or agencies falling into unfulfilling routines or repetitive 'blah blah' traps of not being heard or cutting through, positive...]]></description><link>https://www.turningthepage.co.uk/post/six-pr-strategies-that-just-need-cracking-in-2024</link><guid isPermaLink="false">65b8d08426753cdaa8001d02</guid><pubDate>Sun, 24 Mar 2024 14:11:35 GMT</pubDate><enclosure url="https://static.wixstatic.com/media/a5b0d1_ff5c853676574d489a82ce7655c3e085~mv2.jpg/v1/fit/w_1000,h_1000,al_c,q_80/file.png" length="0" type="image/png"/><dc:creator>Richard</dc:creator></item><item><title><![CDATA[Working together?]]></title><description><![CDATA[New year, same me.... A mantra based on the fact i'm enjoying what i do, think i add good value to those i work with, and hate...]]></description><link>https://www.turningthepage.co.uk/post/working-together</link><guid isPermaLink="false">65b8d456e1ab404247528c93</guid><pubDate>Tue, 30 Jan 2024 10:52:35 GMT</pubDate><enclosure url="http://video.wixstatic.com/video/a5b0d1_b5b122515bbb4f9cbfe454ae72cb61fa/720p/mp4/file.mp4" length="0" type="video"/><dc:creator>Richard</dc:creator></item><item><title><![CDATA[Normal rules don't apply -  the influencer dynamic]]></title><description><![CDATA[I once created and ran a whole event for clients based on a single line that annoyed me in a meeting from another agency, when referring...]]></description><link>https://www.turningthepage.co.uk/post/normal-rules-don-t-apply-the-influencer-dynamic</link><guid isPermaLink="false">642d4c9a3b38e49012d2e14a</guid><pubDate>Wed, 05 Apr 2023 10:29:24 GMT</pubDate><enclosure url="https://static.wixstatic.com/media/a5b0d1_3bc8fa0b6bd144e28709b4b4bb8de3a7~mv2.jpeg/v1/fit/w_1000,h_887,al_c,q_80/file.png" length="0" type="image/png"/><dc:creator>Richard</dc:creator></item><item><title><![CDATA[Influencer marketing and attitudes for success]]></title><description><![CDATA[​​​​​​​There is much chat at the moment around influencers and use, overuse and real value. But i think what's interesting lies in three...]]></description><link>https://www.turningthepage.co.uk/post/influencer-marketing-and-attitudes-for-success</link><guid isPermaLink="false">63f88501a3cea61a7668f03c</guid><pubDate>Fri, 24 Feb 2023 09:36:31 GMT</pubDate><enclosure url="https://static.wixstatic.com/media/a5b0d1_dc7ced37f3c04072a4a1655ce3815dae~mv2.jpg/v1/fit/w_1000,h_1000,al_c,q_80/file.png" length="0" type="image/png"/><dc:creator>Richard</dc:creator></item><item><title><![CDATA[Chemistry, pitching and smarter ways?]]></title><description><![CDATA[Here’s a challenge for pitches for both clients and agencies, that might help soothe what has become an often-broken partner picking...]]></description><link>https://www.turningthepage.co.uk/post/chemistry-pitching-and-smarter-ways</link><guid isPermaLink="false">63ef570213daaf4533f7057a</guid><pubDate>Fri, 17 Feb 2023 10:29:38 GMT</pubDate><enclosure url="https://static.wixstatic.com/media/nsplsh_16007f00a2f24b518ef801a93c4843af~mv2.jpg/v1/fit/w_1000,h_1000,al_c,q_80/file.png" length="0" type="image/png"/><dc:creator>Richard</dc:creator></item><item><title><![CDATA[National Storytelling Week]]></title><description><![CDATA[I love words. And storytelling. And finding bridges between the two for brands. But for "Storytelling Week" i want to share the power of...]]></description><link>https://www.turningthepage.co.uk/post/national-storytelling-week</link><guid isPermaLink="false">63ef5677eaead1da37ce42ea</guid><pubDate>Fri, 17 Feb 2023 10:28:09 GMT</pubDate><enclosure url="https://static.wixstatic.com/media/a5b0d1_48d2a6e4b2004bb481c4bcfe4d25abe0~mv2.jpg/v1/fit/w_1000,h_1000,al_c,q_80/file.png" length="0" type="image/png"/><dc:creator>Richard</dc:creator></item><item><title><![CDATA[Can we talk about values?]]></title><description><![CDATA[Can we talk about values? As 45% of us would consider resigning if company's values don't match our own, where does that leave the likes...]]></description><link>https://www.turningthepage.co.uk/post/can-we-talk-about-values</link><guid isPermaLink="false">63ef55e016ec0480c1d4195e</guid><pubDate>Fri, 17 Feb 2023 10:26:15 GMT</pubDate><enclosure url="https://static.wixstatic.com/media/a5b0d1_c1b7613331bf466dabcd04abae5b3d66~mv2.jpg/v1/fit/w_1000,h_1000,al_c,q_80/file.png" length="0" type="image/png"/><dc:creator>Richard</dc:creator></item><item><title><![CDATA[Learnings and value from independent consultancy]]></title><description><![CDATA[Two years of being a happy independent this week means it’s time to reflect, muse and share some stuff that maybe matters… Because I love...]]></description><link>https://www.turningthepage.co.uk/post/learnings-and-value-from-independent-consultancy</link><guid isPermaLink="false">6332bf5eebe08e28ace80de8</guid><pubDate>Tue, 27 Sep 2022 09:18:28 GMT</pubDate><enclosure url="https://static.wixstatic.com/media/a5b0d1_872651ad3f854605bd5aa0488f6c99d0~mv2.jpg/v1/fit/w_1000,h_1000,al_c,q_80/file.png" length="0" type="image/png"/><dc:creator>Richard</dc:creator></item><item><title><![CDATA[All over the shop. Routes to building the retail and brand fanbase]]></title><description><![CDATA[Retail has been and still is at the eye of the storm. Shifts in national vs local. Homebound customers and direct to door priorities....]]></description><link>https://www.turningthepage.co.uk/post/all-over-the-shop-routes-to-building-the-retail-and-brand-fanbase</link><guid isPermaLink="false">620a26837be89c3f9c8d3661</guid><pubDate>Mon, 14 Feb 2022 09:58:42 GMT</pubDate><enclosure url="https://static.wixstatic.com/media/a5b0d1_5aa535ed30634b0daddefff257a048c6~mv2.png/v1/fit/w_1000,h_1000,al_c,q_80/file.png" length="0" type="image/png"/><dc:creator>Richard</dc:creator></item><item><title><![CDATA[22 for '22 - the marketing challenges to embrace]]></title><description><![CDATA[So this may be a chunky piece, but it hopefully raises questions, opinions and challenges that might define your marketing and comms...]]></description><link>https://www.turningthepage.co.uk/post/22-for-22-the-marketing-challenges-to-embrace</link><guid isPermaLink="false">61dbf5f3bdc245001606c959</guid><pubDate>Mon, 10 Jan 2022 09:20:06 GMT</pubDate><enclosure url="https://static.wixstatic.com/media/a5b0d1_47864801acf94210aaab27127ba5d5f9~mv2.jpeg/v1/fit/w_1000,h_1000,al_c,q_80/file.png" length="0" type="image/png"/><dc:creator>Richard</dc:creator></item><item><title><![CDATA[Working with me]]></title><description><![CDATA[A little jump to the left, and a pause to grab some popcorn on the way,  will take you to a short flipsnack deck on what i can offer, how...]]></description><link>https://www.turningthepage.co.uk/post/working-with-me</link><guid isPermaLink="false">61712297c417aa0016361a9c</guid><pubDate>Thu, 21 Oct 2021 08:22:07 GMT</pubDate><enclosure url="https://static.wixstatic.com/media/a5b0d1_c27f8e0bad3d4ea9a5ea475e895f7b0f~mv2.jpg/v1/fit/w_585,h_507,al_c,q_80/file.png" length="0" type="image/png"/><dc:creator>Richard</dc:creator></item><item><title><![CDATA[Why PR should be the heart and soul of your planning.]]></title><description><![CDATA[New era. New realities. New rules. As much as people find comfort in holding onto them, the old rules are not always part of the playbook...]]></description><link>https://www.turningthepage.co.uk/post/why-pr-should-be-the-heart-and-soul-of-your-planning</link><guid isPermaLink="false">616ecb5b6048500016b14edb</guid><pubDate>Tue, 19 Oct 2021 13:46:35 GMT</pubDate><enclosure url="https://static.wixstatic.com/media/a5b0d1_df3955d4dfa849809d8ccc633539ea11~mv2.jpeg/v1/fit/w_701,h_876,al_c,q_80/file.png" length="0" type="image/png"/><dc:creator>Richard</dc:creator></item><item><title><![CDATA[Stop, collaborate and listen]]></title><description><![CDATA[“Alright stop, collaborate and listen”. Vanilla Ice, the Simon Sinek of his day, here showing the 80’s was clearly more visionary than...]]></description><link>https://www.turningthepage.co.uk/post/stop-collaborate-and-listen</link><guid isPermaLink="false">60cb6f4003b5eb0083653988</guid><pubDate>Thu, 17 Jun 2021 15:51:51 GMT</pubDate><enclosure url="https://static.wixstatic.com/media/a5b0d1_926810edd6a84879a7fa8a62a34516b8~mv2.jpeg/v1/fit/w_640,h_400,al_c,q_80/file.png" length="0" type="image/png"/><dc:creator>Richard</dc:creator></item><item><title><![CDATA[The Devil's Advocate]]></title><description><![CDATA[So what defines the most important hire for your team or your business? I'd argue it's someone who can be a pain in the arse....]]></description><link>https://www.turningthepage.co.uk/post/the-devil-s-advocate</link><guid isPermaLink="false">60cb6e2437af4200c51a2d19</guid><pubDate>Thu, 17 Jun 2021 15:48:03 GMT</pubDate><enclosure url="https://static.wixstatic.com/media/nsplsh_25bc704b86194f2f847ea7f04b150939~mv2.jpg/v1/fit/w_1000,h_1000,al_c,q_80/file.png" length="0" type="image/png"/><dc:creator>Richard</dc:creator></item><item><title><![CDATA[Lessons from the Manager]]></title><description><![CDATA[Waistcoat industry saviour and shoe in future ‘Sir’ Gareth Southgate penned a ‘Dear England’ Euros letter this week to his team, the...]]></description><link>https://www.turningthepage.co.uk/post/lessons-from-the-manager</link><guid isPermaLink="false">60cb6d3d0d3e9000c5f8895b</guid><pubDate>Thu, 17 Jun 2021 15:44:56 GMT</pubDate><enclosure url="https://static.wixstatic.com/media/a5b0d1_da4fe572c7d44b3c8645941f13df54a5~mv2.jpeg/v1/fit/w_800,h_399,al_c,q_80/file.png" length="0" type="image/png"/><dc:creator>Richard</dc:creator></item><item><title><![CDATA[How can brands use storytelling podcast]]></title><description><![CDATA[Great to be a guest on Adam Pearce's Shopify Across the Pond podcast on all things storytelling...opinions, perspectives and thoughts...]]></description><link>https://www.turningthepage.co.uk/post/how-can-brands-use-storytelling-podcast</link><guid isPermaLink="false">60507eea40f0780016c6383a</guid><pubDate>Tue, 16 Mar 2021 09:50:30 GMT</pubDate><enclosure url="https://static.wixstatic.com/media/a5b0d1_ce06062df34246bfa760b6aeb0f0b5a4~mv2.jpeg/v1/fit/w_1000,h_900,al_c,q_80/file.png" length="0" type="image/png"/><dc:creator>Richard</dc:creator></item></channel></rss>